Laura Watts – Medium

Laura Watts

5 TIPS WHEN PIVOTING YOUR BUSINESS

Covid-19 hasn’t been easy for business owners. In light of all the world changes, many business owners have opted to pivot their business…

2 min readFeb 12, 2021

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5 TIPS WHEN PIVOTING YOUR BUSINESS

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Laura Watts

GOOD THINGS THAT HAPPENED IN 2020

2020 will be one for the history books. A global pandemic. Financial hardships. Political unrest, and the continued fight for ethnic and…

5 min readDec 7, 2020

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GOOD THINGS THAT HAPPENED IN 2020

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Laura Watts

HOW TO BE RESILIENT IN BUSINESS

Humans don’t like change. If you look at various scientific studies on how we cope with change, the results aren’t that wonderful. Right…

4 min readSep 10, 2020

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HOW TO BE RESILIENT IN BUSINESS

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Laura Watts

5 THINGS TO KEEP IN MIND WHEN ADDING KEYWORDS TO YOUR COPY

As any SEO guru will tell you, keywords are essential. They are what helps people find your website when they search for a product or…

3 min readAug 11, 2020

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5 THINGS TO KEEP IN MIND WHEN ADDING KEYWORDS TO YOUR COPY

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Laura Watts

FIVE WAYS TO PROMOTE YOUR BUSINESS WHEN YOU’RE AN INTROVERT

I dread videos! There, I said it. I know as a content creator, they are one of the most powerful ways to market your business online. I…

4 min readJul 8, 2020

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FIVE WAYS TO PROMOTE YOUR BUSINESS WHEN YOU’RE AN INTROVERT

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Laura Watts

HOW TO WRITE SHORT COPY THAT STILL PACKS A PUNCH

How long should my copy be? There are conflicting answers to this question. Some say shorter is better because of increasingly common…

2 min readJun 30, 2020

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HOW TO WRITE SHORT COPY THAT STILL PACKS A PUNCH

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Laura Watts

HOW TO TURN A BLOG POST INTO AN INFOGRAPHIC

When you think about the amount of time it takes to write a blog post it would be a tragedy to not use the post in other ways. One thing…

3 min readJun 8, 2020

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HOW TO TURN A BLOG POST INTO AN INFOGRAPHIC

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Laura Watts

HOW TO WRITE A LETTER FOR BUSINESS OR PLEASURE

The lost art form of letter writing is making a come back. With social distancing in place, people are looking to connect with others any…

3 min readMay 22, 2020

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HOW TO WRITE A LETTER FOR BUSINESS OR PLEASURE

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Laura Watts

HOW TO WRITE COPY THAT CONVERTS

Ever wonder why you get to the bottom of a email or social media post, and you think to yourself, wow, I need this product or service ASAP…

5 min readMay 13, 2020

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HOW TO WRITE COPY THAT CONVERTS

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Laura Watts

MOTIVATIONAL QUOTES DURING HARD TIMES

We are all hit with hard times and endure daily struggles. That is life. What is not usual is for all of us to be hit with hard times…

3 min readApr 13, 2020

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MOTIVATIONAL QUOTES DURING HARD TIMES

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Laura Watts

Laura Watts

A professional writer and content specialist, Laura is the founder of Double Take Content Creation, a marketing agency in Ajax, Ontario, Canada.

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